Pizza Kastle in Dothan, AL located at the entrance of Sam’s Club expanded to a local Pizza To Go and Ice Cream.  The satellite location is located on the corner of Main Street and South Alice.  They are serving pizza and ice cream to go.  It is a locally owned restaurant and not a large franchise organization.  Be sure to drop by and pick up your five dollar pizza.

The owner of the restaurant contacted me through a friends sign shop here in Dothan to print a pizza to go on the wall behind the cash register.  The pizza was to be 52 inches wide and roughly 36 inches tall.  The image going on the wall is a high resolution image suitable for large format printing.  The pizza printed for the wall was printed on 3M Controltac and laminated to protect the inks. We have a couple other digital prints we are working on for the pizza restaurant.  Two full color banners will be placed outside the store.

The first banner printed in a 40 inch wide and 60 inch tall banner that will be placed on a brick column outside the main entrance.  The banner is printed on 13 oz banner to withstand the elements outdoors.  The second banner will be 36 inches tall and 96 inches wide.  It will feature store information including the telephone number. If you are interested in seeing the banners in person be sure to visit the Pizza To Go location in Dothan, Alabama.

The use of full color digitally printed banners can provide a more professional look for your business while keeping the warm small business feel.  When compared to vinyl cut lettering I feel digital prints win.  Today while driving around town I was looking at local banners advertising this service or that event.  A common problem with most of them was the banners had far too many words.  Who driving by the banner has time to read a book.  The banners should pick 1-3 key things to convey and no more.  When using images along with text you create an appealing banner that draws the eye to it.  Banners, billboards, and print ads with too many words will turn off the majority of people.  The first banner printed for the Pizza To Go place has no wording.  it is just an image.  The building already has the logo all over it.  I thought the banner would speak more on it’s own.  After all what do you think when you see a pizza picture?  You think pizza.  With the company name one signs all around the image there is no need to repeat it.