Do It Right Lawn Care Truck Wrap

Do It Right Lawn Care based out of Dothan, Alabama recently contacted me about wrapping a “new to them” truck to advertise their business.  After discussing the many options from plain vinyl cut lettering to a full vinyl wrap it was clear a wrap was the direction we would take.  The owner of the company is a long time friend of mine.  I suggested to him a few ways to use the wrap to make money and keep over all cost down.

On the bottom 1/3 of the wrap I suggested he sell advertising space.  The truck is highly visible around town and the space does have value.  I broke the ad area up into three sections.  The large ad space would sell for more than the smaller ones.  I told him to go out and talk to people he knows about buying the ad space on a one year agreement.  So far he has two of the ad spaces sold and the wrap cost nearly covered.  If the advertiser decides not to renew we can simply put a new ad over the old one. This is a creative way to wrap your company vehicle and save on your advertising budget.  If you decide to do this make certain the advertiser does not overpower your message.  After all you are wanting to spread the word about your company to increase your bottom line.  This option may not be right for all companies.

The design of this wrap has purpose.  The Do It Right Lawn  Care section was placed high and bold on the truck side.  When parked in a parking lot with cars next to the truck the wrap will still be clearly seen.  After all the main purpose of this vehicle wrap is to Advertise Do It Right Lawn Care.  The Do It Right banner covers the entire side panel of the truck to make it very easy to read from a long distance.

UPDATE:

The wrap was installed yesterday.  Over all the project turned out great.  We are going to print a wrap for the front part of the box on the truck.  In the beginning the owner did not want to wrap it to keep the project cost a little lower.  After the installation was completed the owner decided to move forward.

We will be printing the advertisements for the side of the truck over the next couple of weeks.  Three ads will be placed on each side of the truck.  I will update the post once the ads are installed.

Below is a video taken with my iPhone using a free service from QIK.com.  Qik allows you to stream video live direct from many different cell phones to the web. It is a lot like having a mobile web camera in your pocket at all times.  Check them out.  It is free to use.  Click HERE for a link to my upload page.

If you need a wrap designed for your business feel free to call or email.  We can work up a custom design using your company logo along with any pictures you may want to use to highlight your products or services.

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